Digital Marketing
Digital Marketing Training
Digital Marketing has redefined basic approach to Marketing, it is any marketing effort that takes place in the digital space i.e. internet, devices etc Technology has diversified and really expanded the channels of marketing such that it has become really critical to understand the target and how to get through to them so that they can take the decision to buy. There are many elements that go with digital marketing as well many devices available for marketing.
One of the reasons why digital marketing is winning over traditional marketing is that it you can target a specific segment. The interactions done with target audience are result-oriented. They help to achieve predetermined goals.
About Graduate Development Program
With the majority of the customers moving to the digital platform has left many traditional businesses at their peril. Today, enterprises that fail to embrace digital transformation will face a slow extinction. E-commerce in itself has become a billion-dollar industry with just an online presence; the credit simply should go-to digital marketing techniques/best practices that cater to businesses across the globe 24/7.
Understanding these Digital Marketing strategies need professionals who know how to create a brand, awareness, proposition on the online/internet medium. Digital Marketing today has spread its wings across industry sectors that include retail, food and beverages, hospitality, travel, manufacturing, construction, and more.
1. Introduction to Digital Marketing
2. Content Marketing
3 Tools
4 Social Media Marketing
5 Digital Marketing Strategy
4 Search Engine Optimization
In this Online Digital Marketing Course, you will learn
- Introduction to Digital Marketing: how to get started in the world of online advertising, all aspects of digital marketing are introduced and terms explained Content Marketing – how to design compelling, unique and shareable content for different kinds of target markets.
- Social Media Marketing Management – how to advertise, write, manage and optimize social media marketing campaigns on different social media channels.
- Digital Marketing Tools: The different tools available for different areas of digital Marketing to make the job easier on you and to save money significantly
- Digital Marketing Strategy – how to build a holistic campaign bringing in all elements of digital marketing to work with your business objectives and strategy.
Entrepreneurs, Students, Business Owners, Brand and Marketing Managers, Anyone interested in upskilling particularly Digital Marketing
3 days | Fee: N150,000
Objectives
The overarching objective of the GDP is to develop and deploy a cluster of important development programs for new graduates & supervisors.
An investment in capability building for New graduate will translate into building your bench strength and making Growth and succession
planning a reality in your organization.
This 4 weeks plan/development path is developed for a targeted group of new managers and supervisors in the workplace, to accelerate their workplace understanding and enhance productivity.
Overall goal will be to build a structured and systematic training and development program that enable participants build on their academic achievements and gain the necessary experience & skills required for the world of work
Overall goal will be to build a structured and systematic training and development program that enable participants build on their academic achievements and gain the necessary experience & skills required for the world of work
Modules
❑ Sales & Marketing Management
❑ Operations Management
❑ Finance Management
❑ Human Resources Management.
❑ Project Management
❑ HSE Basic Training
❑ Personal Effectiveness
❑ Team Management
❑ Emotional Intelligence
❑ Understanding & Navigating Organizational Boundaries
❑ Personal Branding & Networking
❑ Personality Profile Assessment
❑ Leadership Competencies
❑ Business Writing Skill
❑ Presentation Skill
❑ Communication Skill
❑ Technical Reporting Skill
❑ Ethics and Etiquette
❑ The Business Landscape
❑ Navigating Global Opportunities
Checkout some of our programs
4 hours a day
1 day a week
4 days a month
Fee:
₦25000 // $60 Only
Benefits of Attending
1. Stay relevant in a digitally evolving world
2. Be flexible in your career
3. Improve your knowledge and skills
4. Achieve better ROI
5. Be more marketable